Writing and righting African Americans into history


The HistoryMakers was founded to address the lack of documentation and preservation of the African American historical record.

The HistoryMakers was created to address this problem, by capturing – one person at a time – the untold personal stories of both well-known and unsung African Americans, and by creating a priceless video collection giving those involved their special place in history. Video testimonials reveal the broad scope of narratives of African American men and women who have made significant contributions to American life, history, and culture during the 19th, 20th, and 21st centuries.

History Makers logo

Brand Vision

Many African American contributions to society have largely been untold and unrecorded. As a result, they are still largely unknown. They are “America’s Missing Stories”. We came up with the brand strategy of “writing and righting African Americans into history”. A compass symbol is incorporated into the wordmark indicating both a change of direction and a path toward the future, one that is more equitable and inclusive of these narratives.

History Makers Angela Davis cover
History Makers Hank Aaron cover
History Makers John Lewis
History Makers business cards