Great Books Foundation
Inspiring ideas, dialogue, and lives
Great Books Foundation is a nonprofit educational organization that promotes literacy, critical analysis and discourse for children and adults. Their focus is creating a world of readers and thinkers, promoting lifelong learning. Since not all GBF products are books, it was important to develop a visual that positioned the client as an educator, not a publisher.
This new logo reinterprets a stack of books as a series of steps. This less literal rendering suggests a path toward learning and education, taking the client out of the library and into the 21st century.