Today marks the fifth anniversary of Substance. It has had its share of ups and downs, and while it has not been exactly what I thought it would be, I would be a liar if I called it anything but rewarding. Having the privilege of working with great clients, talented writers, photographers and web programmers has made this a rewarding experience, one that continually teaches me new things.
A colleague recently asked me what was the best part of working for oneself. Was it not having a boss and setting one's own hours?
While both of those have their merit, they don't even make the short list. What has made this so enriching has been learning something new every day, about a new client or industry, and benefitting from the relationships that come from these experiences.
Someone once said you should never work with clients with whom you would never have lunch or a glass of wine. I'm fortunate that many clients have become friends, people who I get to see socially outside of the context of merely work. That is what I would consider to be the best aspect of the past five years, one I hope that continues for the next five years. To everyone who has been there for Substance over the course of this time, a huge heartfelt thanks.
Another word of thanks on a less frivolous but no less timely matter. To my father, my Uncle Chuck, and my Uncle Mike, all of whom served in World War Two.
Dad was a tail gunner on a B-24, flying 38 missions during the war. Chuck served in Italy and North Africa, spending the final months of the war in an Italian, then a German POW camp. He was transferred after his second escape attempt. Mike served in the first Army Ranger Division in France during the war. All went on to survive and live to see their children and grandchildren grow up.
None of this has anything to do with design or five year anniversaries, but on Memorial Day, their service does help to put things into their proper perspective and context.
Thanks one and all.